Bing Search Tests Zoomable & Sticky Related Searches

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Jul 4, 2025 - 7:51 am 0 — by Barry Schwartz

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Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry is also the founder of the Search Engine Roundtable and the News Editor of Search Engine Land. He is well known & respected for his expertise in the search marketing industry. He only provides consulting services to expert SEOs and also performs search marketing expert witness services. Barry graduated from the City University of New York and lives with his family in the NYC region. You can follow Barry on Twitter at @rustybrick or on LinkedIn and read his full bio over here.
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Filed Under Bing Search

Microsoft is testing zoomable and sticky related searches in the Bing Search results page. So one variation has the related searches stick to the right top of the screen as you scroll and the other will zoom into the related search, as you hover your mouse cursor over the feature.

Here is the sticky version spotted by Sachin Patel on X:

Here is the zoomable version spotted by Frank Sandtmann on Mastodon:

Here are more screenshots:

Bing is testing a new variation for related searches. @rustybrick pic.twitter.com/Q9w3Kj6pMF

— Sachin Patel (@SachuPatel53124) July 3, 2025 Post by @[email protected] View on Mastodon

Also posted first at:

Bing testing Related Searches while hovering over its overlay. pic.twitter.com/54yplRKb7G

— Khushal Bherwani (@b4k_khushal) June 18, 2025

Forum discussion at X and Mastodon.

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